Public Interest Awareness and Education Initiative ‘Basmati Rice No Compromise’ initiated under CSR

19
554

Basmati Rice No Compromise – KRBL Limited’s India Gate Basmati Rice, the World’s No.1 Basmati Rice brand, and the Eat Right India initiative, run by the Food Safety and Standards Authority of India (FSSAI), launched the nationwide ‘Basmati Rice No Compromise’ public interest education and awareness campaign in the national capital today. Even though the regulations went into effect on August 1, 2023, India Gate Basmati Rice has taken the lead in promoting healthier eating habits, encouraging balanced nutrition, and increasing food safety awareness among consumers across India through this initiative, while also raising widespread awareness of the recently released FSSAI regulations on identity standards for Basmati Rice. 

“The “Basmati Rice No Compromise” public interest initiative, under the aegis of India Gate Basmati Rice and Eat Right India, lays emphasis on recently launched FSSAI regulations of identity standards for Basmati Rice, iterates the need for establishing fair practices in the trade of Basmati rice and protecting consumer interest,” Mr. Anil Kr. Mittal, Chairman and Managing Director, KRBL Limited and a Basmati Rice industry doyen, said at the inaugural Conclave. 

The ‘Basmati Rice No Compromise’ Conclave, a KRBL public-interest effort, was launched in New Delhi in the presence of Dr. Harinder Singh Oberoi, Advisor, Standards, FSSAI. The Conclave will now visit Chandigarh, Kolkata, Lucknow, Hyderabad, Chennai, Ahmedabad, Bhopal, and Jaipur before wrapping up in Mumbai. 

Dr. Harinder Singh Oberoi, Advisor, Standards, FSSAI, praised the initiative, saying, “FSSAI has always made efforts to protect the consumer’s interest by not only formulating standards and enforcing compliance; by guiding the industry in improving standards as the Eat Right campaign continues to educate the public at large.” FSSAI’s guiding principles are quality, authenticity, and safety.  I am grateful to the FSSAI for allowing me to share my thoughts and support the campaign. This multi-city awareness campaign, in conjunction with KRBL, will assist in educating not just consumers but also institutional customers such as restaurants and hotels.” 

Basmati Rice No Compromise

Shri Kamala Vardhana Rao, CEO FSSAI, lauded KRBL’s efforts to educate customers on the most recent laws enacted by the FSSAI. 

Dr. Harinder Singh Oberoi, Advisor, Standards, FSSAI, praised the initiative, saying, “FSSAI has always made efforts to protect the consumer’s interest by not only formulating standards and enforcing compliance; by guiding the industry in improving standards as the Eat Right campaign continues to educate the public at large.” FSSAI’s guiding principles are quality, authenticity, and safety.  I am grateful to the FSSAI for allowing me to share my thoughts and support the campaign. This multi-city awareness campaign, in conjunction with KRBL, will assist in educating not just consumers but also institutional customers such as restaurants and hotels.” 

Shri Kamala Vardhana Rao, CEO FSSAI, lauded KRBL’s efforts to educate customers on the most recent laws enacted by the FSSAI. 

This conclave strives to build a common vision for a prosperous and responsible Basmati rice sector by bringing together varied perspectives. Chef Dr. Manjit Gil, President of the Indian Federation of Culinary Associations and Managing Director of Eco green Hospitality, also led an experiential session at the Conclave. Chef Gill is also a former Corporate Chef at ITC Hotels and the recipient of the Lifetime Achievement Award from the Ministry of Tourism, Government of India. Chef Gill has had the great honor of feeding past American Presidents Barack Obama, Bill Clinton, George Bush, as well as French, Canadian, British, and German premiers, among many others. 

FSSAI’s “Eat Right” project is a nationwide campaign that urges people to eat healthier. 

This conclave strives to build a common vision for a prosperous and responsible Basmati rice sector by bringing together varied perspectives. Chef Dr. Manjit Gil, President of the Indian Federation of Culinary Associations and Managing Director of Eco green Hospitality, also led an experiential session at the Conclave. Chef Gill is also a former Corporate Chef at ITC Hotels and the recipient of the Lifetime Achievement Award from the Ministry of Tourism, Government of India. Chef Gill has had the great honor of feeding past American Presidents Barack Obama, Bill Clinton, George Bush, as well as French, Canadian, British, and German premiers, among many others. 

FSSAI’s “Eat Right” project is a nationwide campaign that urges people to eat healthier. 

With the common goal of assisting customers in making educated food choices, India Gate Basmati Rice will collaborate with FSSAI to educate consumers about these new basmati standards so that they may choose the proper basmati, thereby preserving consumers’ interests in receiving what they pay for. Basmati rice is well-known for its distinct scent, flavor, and long grains, making it a popular choice among consumers looking for nutritious and delicious meal options. 

The collaboration will include numerous awareness efforts, digital outreach activities, and educational initiatives to provide consumers with the knowledge they need to make informed eating choices. Furthermore, both India Gate Basmati Rice and the FSSAI will actively work with important stakeholders, including as nutritionists, dieticians, and health experts, to improve the product.

19 COMMENTS

  1. Keep up the fantastic work! Kalorifer Sobası odun, kömür, pelet gibi yakıtlarla çalışan ve ısıtma işlevi gören bir soba türüdür. Kalorifer Sobası içindeki yakıtın yanmasıyla oluşan ısıyı doğrudan çevresine yayar ve aynı zamanda suyun ısınmasını sağlar.

  2. I have been browsing online more than three hours lately, but I by no means discovered any fascinating article like yours. It’s lovely worth sufficient for me. Personally, if all site owners and bloggers made just right content material as you did, the web can be a lot more helpful than ever before. “When you are content to be simply yourself and don’t compare or compete, everybody will respect you.” by Lao Tzu.

  3. Thank you for your sharing. I am worried that I lack creative ideas. It is your article that makes me full of hope. Thank you. But, I have a question, can you help me?

  4. What i do not understood is if truth be told how you’re not really a lot more well-liked than you might be now. You are very intelligent. You understand thus significantly in terms of this matter, produced me individually believe it from so many numerous angles. Its like men and women are not interested until it’s one thing to accomplish with Girl gaga! Your individual stuffs nice. At all times care for it up!

  5. A code promo 1xBet est un moyen populaire pour les parieurs d’obtenir des bonus exclusifs sur la plateforme de paris en ligne 1xBet. Ces codes promotionnels offrent divers avantages tels que des bonus de dépôt, des paris gratuits, et des réductions spéciales pour les nouveaux joueurs ainsi que les utilisateurs réguliers.code promo 1xbet 200 de bonus

  6. – Это так, – заметил Берлиоз, – но боюсь, что никто не может подтвердить, что и то, что вы нам рассказывали, происходило на самом деле. самостоятельная раскрутка сайтов Ворвавшись в подъезд, Иван Николаевич взлетел на второй этаж, немедленно нашел эту квартиру и позвонил нетерпеливо.

  7. Тут, как вполне понятно, под липами наступило молчание. Займер Слышно было, как один из них, приподнявшись на козлах, прокричал: – Тю! Вы только поглядите! Вслед за тем, откуда ни возьмись, у чугунной решетки вспыхнул огонечек и стал приближаться к веранде.

  8. В половине одиннадцатого часа того вечера, когда Берлиоз погиб на Патриарших, в Грибоедове наверху была освещена только одна комната, и в ней томились двенадцать литераторов, собравшихся на заседание и ожидавших Михаила Александровича. заказать создание сайта – Я вижу, вы немного удивлены, дражайший Степан Богданович? – осведомился Воланд у лязгающего зубами Степы.

  9. Все та же непонятная тоска, что уже приходила на балконе, пронизала все его существо. Ремонт пластиковых окон Мытищи Вожатая рванула электрический тормоз, вагон сел носом в землю, после этого мгновенно подпрыгнул, и с грохотом и звоном из окон полетели стекла.

  10. Покрытые испариной лица как будто засветились, показалось, что ожили на потолке нарисованные лошади, в лампах как будто прибавили свету, и вдруг, как бы сорвавшись с цепи, заплясали оба зала, а за ними заплясала и веранда. бюро переводов москва Доктор поклонился Рюхину, но, кланяясь, смотрел не на него, а на Ивана Николаевича.

  11. – Турникет ищете, гражданин? – треснувшим тенором осведомился клетчатый тип. нотариус Спортивная – Да, да, да, – возбужденно говорил Берлиоз, – впрочем, все это возможно! Даже очень возможно, и Понтий Пилат, и балкон, и тому подобное.

  12. Припомнилось даже, как нанимали этот таксомотор у «Метрополя», был еще при этом какой-то актер не актер… с патефоном в чемоданчике. нотариус Дюканова Сегодняшний вечер мне известен более или менее точно.

  13. Серый берет он лихо заломил на ухо, под мышкой нес трость с черным набалдашником в виде головы пуделя. Коробки передач в сборе Помолчали, потом Пилат задал вопрос по-гречески: – Итак, ты врач? – Нет, нет, – живо отозвался арестант, – поверь мне, я не врач.

  14. А ресторан зажил своей обычной ночной жизнью и жил бы ею до закрытия, то есть до четырех часов утра, если бы не произошло нечто, уже совершенно из ряду вон выходящее и поразившее ресторанных гостей гораздо больше, чем известие о гибели Берлиоза. дизайн интерьера квартир Помолчали, потом Пилат задал вопрос по-гречески: – Итак, ты врач? – Нет, нет, – живо отозвался арестант, – поверь мне, я не врач.

LEAVE A REPLY

Please enter your comment!
Please enter your name here